Fixing The Marketing - Managing Partner/CEO Disconnect
A great amount of well intended time, energy, and talent are invested by firm marketing staff that fail to meet the expectations of senior management. The result is a serious disconnect between Managing Partners/CEOs and their marketing function. By calling upon his 20+ years of working for senior management and marketing professionals of many of the top law firms in the US, Europe, and United Kingdom, Mr. Sabol demonstrates how senior management and marketing professionals achieve their client development objectives in a collaborative work environment.
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